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Journal of Korean Society for Quality Management 2010;38(1): 85-. |
퍼지적분을 이용한 휴대폰 제조업체의 제품-서비스 가치 평가에 관한 연구 |
양효석1, 황의영2, 유춘번3 |
1경기대학교 산업기술종합연구소 2경기대학교 대학원 산업경영공학과 3경기대학교 산업경영공학과 |
A Study on the Product-Service Valuation of Handset Manufacturer using Fuzzy Integral |
Hyo-Seok Yang1, Eui-Yeong Hwang2, Choon-Burn Yoo3 |
1The Research Institute General Industrial Technology, Kyonggi University 2Dept. of Industrial & Management Engineering, Graduate school of Kyonggi University 3Dept of Industrial & Management Engineering, Kyonggi University |
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ABSTRACT |
In this paper we propose a product-service valuation model which is usable as a decision-making tool in order to attain a competitive advantage in service in the manufacturing industry. With this purpose, service quality, product quality and costs as valuation criteria are selected. Also, the paper utilizes an AHP model in order to differentiate a fuzzy theory and valuation factors to ensure objectivity in the evaluated results while excluding subjective factors in conducting the product-service valuation. Accordingly, the product-service valuation model and valuated results proposed in this paper are expected to be useful as a basic data for decision-making in order to draw competitive advantage strategies of service in the manufacturing industry. |
Key Words:
Product-Service;Product-Service Valuation;Fuzzy Integral; |
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